Project: Yo’Mamas Street Food Café – Mykonos
Category: Branding
Agency: Kostas Kanellopoulos
Client: Yo’Mamas
Description: Following Design Trends, “Yo Mama’s Street Food Cafe” launches a classic logo of Modern Vintage aesthetics representing the street food-acfe characteristic of the shop. It’s products are designed using line art icons in order to be applied to both decoration and any kind of packaging.
The use of printing in the name follows a circular form, making the logo geometrically-curved with the aim of symbolising duration combined with simplicity and timeless elegance.
Since the client of this cafe is presented with its business identity and its fresh character right from the start, the visual identity of “Yo Mamas” covers a wide range of applications such as business cards, menu boards, graphics-signage, environmental graphics, merchandise etc